{"id":25569,"date":"2024-08-21T14:38:17","date_gmt":"2024-08-21T07:38:17","guid":{"rendered":"https:\/\/www.smartdev.com\/?p=25070"},"modified":"2024-08-21T14:38:17","modified_gmt":"2024-08-21T07:38:17","slug":"what-if-your-business-could-talk-back","status":"publish","type":"post","link":"https:\/\/smartdev.com\/fr\/what-if-your-business-could-talk-back\/","title":{"rendered":"Et si votre entreprise pouvait r\u00e9pondre ?"},"content":{"rendered":"<p><span data-contrast=\"auto\">Imaginez un monde dans lequel votre entreprise pourrait dialoguer avec vous, r\u00e9pondre \u00e0 vos questions, vous fournir des informations et vous guider dans vos d\u00e9cisions, le tout en temps r\u00e9el. Ce n\u2019est plus une id\u00e9e farfelue, mais une r\u00e9alit\u00e9. <\/span><b><span data-contrast=\"auto\">IA conversationnelle.<\/span><\/b><span data-contrast=\"auto\"> \u00c0 mesure que cette technologie continue de progresser, les entreprises commencent \u00e0 r\u00e9aliser le potentiel de rendre leurs donn\u00e9es et leurs syst\u00e8mes plus interactifs, r\u00e9actifs et intelligents.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"The_Power_of_a_Talking_Business\"><\/span><b><span data-contrast=\"auto\">Le pouvoir d\u2019une entreprise qui parle<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span data-contrast=\"auto\">L\u2019IA conversationnelle, illustr\u00e9e par des outils comme ChatGPT, r\u00e9volutionne le fonctionnement des entreprises. L\u2019essor des interfaces de \u00ab chat \u00bb modifie la fa\u00e7on dont les entreprises interagissent avec leurs donn\u00e9es et leurs clients. Et si votre entreprise pouvait non seulement \u00e9couter, mais aussi r\u00e9pondre ? Et si elle pouvait vous fournir les r\u00e9ponses dont vous avez besoin, exactement au moment o\u00f9 vous en avez besoin ?<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"From_A_%E2%80%9CMass%E2%80%9D_ChatGPT_to_Your_Own_AI-Powered_Assistant\"><\/span><b><span data-contrast=\"auto\">D&#039;un ChatGPT \u00ab de masse \u00bb \u00e0 votre propre assistant bas\u00e9 sur l&#039;IA<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span data-contrast=\"auto\">ChatGPT et d&#039;autres mod\u00e8les de langages \u00e9tendus (LLM) sont des outils puissants, form\u00e9s \u00e0 partir de vastes quantit\u00e9s d&#039;informations publiques. Ils peuvent r\u00e9pondre \u00e0 un large \u00e9ventail de questions et fournir des informations sur divers domaines. Mais voici le probl\u00e8me : ces mod\u00e8les ne connaissent pas votre entreprise comme vous. Ils ne connaissent pas le contexte de vos op\u00e9rations, de vos produits et des nuances de votre secteur.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Imaginez que votre entreprise puisse r\u00e9pondre de mani\u00e8re adapt\u00e9e \u00e0 vos besoins sp\u00e9cifiques. En int\u00e9grant les LLM \u00e0 vos syst\u00e8mes de gestion des connaissances, vous pouvez cr\u00e9er un assistant personnalis\u00e9 bas\u00e9 sur l&#039;IA qui comprend votre entreprise aussi bien que vous. Cet assistant pourrait fournir des r\u00e9ponses instantan\u00e9es, g\u00e9n\u00e9rer des informations et vous aider \u00e0 prendre des d\u00e9cisions \u00e9clair\u00e9es, le tout par le biais de conversations en langage naturel.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"A_New_Era_for_Knowledge_Management\"><\/span><b><span data-contrast=\"auto\">Une nouvelle \u00e8re pour la gestion des connaissances<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span data-contrast=\"auto\">L&#039;int\u00e9gration de l&#039;IA et du ML dans vos syst\u00e8mes de gestion des connaissances ne se limite pas \u00e0 automatiser des t\u00e2ches. Il s&#039;agit \u00e9galement de rendre votre entreprise plus intelligente et plus r\u00e9active. Si les solutions d&#039;IA standard constituent un point de d\u00e9part, elles ne r\u00e9pondent souvent pas aux exigences sp\u00e9cifiques de votre organisation. Une solution d&#039;IA personnalis\u00e9e, con\u00e7ue pour s&#039;adapter \u00e0 votre entreprise, peut garantir que vos syst\u00e8mes non seulement r\u00e9pondent, mais le font avec pertinence et pr\u00e9cision.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Voici quelques cas d\u2019utilisation de la mani\u00e8re dont KMS est transform\u00e9 par l\u2019int\u00e9gration de l\u2019IA et du ML\u00a0:<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\"> <img decoding=\"async\" class=\"aligncenter size-large wp-image-25072 lazyload\" data-src=\"https:\/\/smartdev.com\/wp-content\/uploads\/2024\/08\/Screenshot-2024-08-23-at-14.34.47-1024x1019.png\" alt=\"\" width=\"1024\" height=\"1019\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/1019;\" \/><\/span><\/p>\n<p><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Business_Intelligence_Reimagined\"><\/span><b><span data-contrast=\"auto\">La Business Intelligence r\u00e9invent\u00e9e<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span data-contrast=\"auto\">En quoi la Business Intelligence diff\u00e8re-t-elle de l&#039;approche \u00ab Talking Business with AI \u00bb que nous pr\u00e9sentons ? Les outils traditionnels de Business Intelligence (BI) sont tr\u00e8s efficaces pour organiser et pr\u00e9senter les donn\u00e9es. Cependant, ils n\u00e9cessitent souvent une interpr\u00e9tation et une action manuelles. Et si, au lieu de s&#039;appuyer sur des rapports statiques, votre entreprise pouvait engager une conversation avec vous ? Avec l&#039;IA conversationnelle, cela devient possible. Imaginez que vous demandiez \u00e0 votre syst\u00e8me \u00ab Quelle gamme de produits est sous-performante ce trimestre ? \u00bb et que vous obteniez une r\u00e9ponse instantan\u00e9e et exploitable. Explorons une comparaison fondamentale entre la BI et l&#039;IA en termes d&#039;obtention d&#039;informations commerciales.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\"><img decoding=\"async\" class=\"aligncenter size-large wp-image-25073 lazyload\" data-src=\"https:\/\/smartdev.com\/wp-content\/uploads\/2024\/08\/Screenshot-2024-08-23-at-14.34.55-1024x603.png\" alt=\"\" width=\"1024\" height=\"603\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/603;\" \/><\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Beyond_Dashboards_The_Future_is_Chatboards\"><\/span><b><span data-contrast=\"auto\">Au-del\u00e0 des tableaux de bord : l&#039;avenir r\u00e9side dans les tableaux de discussion<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span data-contrast=\"auto\">Les tableaux de bord sont l&#039;\u00e9pine dorsale de la visualisation des donn\u00e9es, mais ils obligent les utilisateurs \u00e0 naviguer dans des interfaces complexes. Et si vous pouviez contourner ces obstacles et simplement demander \u00e0 votre entreprise ce que vous avez besoin de savoir ? Les tableaux de discussion sont la prochaine \u00e9volution, vous permettant d&#039;interagir avec vos donn\u00e9es en utilisant le langage naturel. Votre entreprise peut d\u00e9sormais vous r\u00e9pondre, vous fournissant les informations dont vous avez besoin, exactement au moment o\u00f9 vous en avez besoin.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Join_the_Conversation_with_SmartDev_Applied_AI_Lab\"><\/span><b><span data-contrast=\"auto\">Rejoignez la conversation avec SmartDev et Applied AI Lab\u00a0<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span data-contrast=\"auto\">Vous souhaitez savoir comment faire r\u00e9agir votre entreprise ? Rejoignez-nous pour un prochain webinaire o\u00f9 nous explorerons le potentiel de l&#039;IA conversationnelle. D\u00e9couvrez comment transformer vos op\u00e9rations et rendre votre entreprise plus r\u00e9active, intelligente et interactive.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\"><img decoding=\"async\" class=\"aligncenter size-large wp-image-25059 lazyload\" data-src=\"https:\/\/smartdev.com\/wp-content\/uploads\/2024\/08\/Webinar-5-Main-Poster-300P-04.54.15-1024x576.png\" alt=\"\" width=\"1024\" height=\"576\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/576;\" \/><\/span><\/p>\n<p>\ud83d\udd0d\u00a0<strong>Ce que vous apprendrez :<\/strong><\/p>\n<p>\ud83d\udd3b\u00a0<strong>L\u2019essor de l\u2019IA conversationnelle :<\/strong>\u00a0D\u00e9couvrez pourquoi l\u2019IA conversationnelle devient de plus en plus populaire et comment elle r\u00e9volutionne la communication d\u2019entreprise.<\/p>\n<p>\ud83d\udd3b\u00a0<strong>Cas d&#039;utilisation en entreprise\u00a0:<\/strong>\u00a0D\u00e9couvrez des exemples pratiques d\u2019IA conversationnelle en action dans divers secteurs et fonctions commerciales.<\/p>\n<p>\ud83d\udd3b\u00a0<strong>D\u00e9fis et opportunit\u00e9s :<\/strong>\u00a0Obtenez des informations pr\u00e9cieuses sur les d\u00e9fis et les opportunit\u00e9s li\u00e9s \u00e0 l\u2019adoption de l\u2019IA conversationnelle.<\/p>\n<p>\ud83d\udd3b\u00a0<strong>Construire votre strat\u00e9gie :<\/strong>\u00a0D\u00e9couvrez comment d\u00e9velopper des strat\u00e9gies et des mod\u00e8les efficaces pour mettre en \u0153uvre l&#039;IA conversationnelle dans votre organisation.<\/p>\n<p>\ud83d\udd3b\u00a0<strong>Mise en \u0153uvre efficace :<\/strong>\u00a0D\u00e9couvrez les facteurs cl\u00e9s qui contribuent au d\u00e9ploiement rapide et rentable des solutions d\u2019IA conversationnelle.<\/p>\n<p>\ud83d\udd0d\u00a0<strong>Qui rencontrerez-vous :<\/strong><\/p>\n<p><strong>1. Alex Lang (directeur commercial, SmartDev) :\u00a0<\/strong><\/p>\n<p><span data-contrast=\"none\">Tuong poss\u00e8de plus de 14 ans d&#039;exp\u00e9rience dans le secteur de l&#039;externalisation des logiciels et de l&#039;informatique, avec une sp\u00e9cialisation notable dans le d\u00e9veloppement commercial mondial, les ventes et le marketing dans la r\u00e9gion Asie-Pacifique, la Cor\u00e9e du Sud, le Japon, l&#039;Europe et les \u00c9tats-Unis pendant 12 ans. Sa carri\u00e8re est marqu\u00e9e par des r\u00e9alisations et des r\u00e9compenses importantes, refl\u00e9tant son expertise dans la navigation sur divers march\u00e9s et la promotion de la croissance des entreprises. Le parcours de Tuong comprend \u00e9galement de pr\u00e9cieuses le\u00e7ons tir\u00e9es des revers, qui ont affin\u00e9 sa r\u00e9silience et sa perspicacit\u00e9 strat\u00e9gique.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p><strong>2. Dr Hung Dao Huu (responsable scientifique en chef de l&#039;IA, laboratoire d&#039;IA appliqu\u00e9e) : \u00a0<\/strong><\/p>\n<p><span data-contrast=\"auto\">Bas\u00e9 au Vietnam, le Dr Hung dirige une \u00e9quipe de conseil dynamique, qui favorise l&#039;innovation en mati\u00e8re d&#039;IA dans divers secteurs, de l&#039;inspection visuelle industrielle \u00e0 la segmentation d&#039;images m\u00e9dicales. Titulaire d&#039;un doctorat en ing\u00e9nierie de l&#039;Universit\u00e9 Keio (2014), son expertise s&#039;\u00e9tend \u00e0 des recherches r\u00e9volutionnaires publi\u00e9es dans des conf\u00e9rences renomm\u00e9es telles que FG, BMVC, ICASSP et ACCV, ainsi qu&#039;\u00e0 de multiples brevets accord\u00e9s. Fort d&#039;une exp\u00e9rience remarquable chez FPT, VinBrain et Nautilus AI, il est une figure de proue du paysage de l&#039;IA.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><strong>3. Huy Ta Duc (ing\u00e9nieur en IA, laboratoire d&#039;IA appliqu\u00e9e)\u00a0:\u00a0<\/strong><\/p>\n<p><span data-contrast=\"auto\">Huy Ta Duc est ing\u00e9nieur en intelligence artificielle au sein du laboratoire Applied AI Lab et doctorant \u00e0 l&#039;Institut australien d&#039;apprentissage automatique de l&#039;universit\u00e9 d&#039;Ad\u00e9la\u00efde. Sp\u00e9cialis\u00e9 en intelligence artificielle et en apprentissage automatique, Huy se concentre sur le d\u00e9veloppement de solutions de sant\u00e9 innovantes, notamment des outils d&#039;imagerie m\u00e9dicale avanc\u00e9s comme les syst\u00e8mes d&#039;analyse des rayons X du thorax. Son travail au sein du laboratoire Applied AI Lab couvre \u00e9galement les applications de ville intelligente et l&#039;IA explicable, am\u00e9liorant la transparence et la confiance dans les syst\u00e8mes d&#039;IA. L&#039;expertise de Huy fait de lui une figure cl\u00e9 de l&#039;int\u00e9gration de l&#039;IA dans les soins de sant\u00e9.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Inscrivez-vous ici : <\/span><a href=\"https:\/\/www.linkedin.com\/events\/7231202059927052288\/\"><span data-contrast=\"none\">https:\/\/www.linkedin.com\/events\/7231202059927052288\/<\/span><\/a><span data-contrast=\"auto\">\u00a0 pour r\u00e9server votre place et d\u00e9marrer la conversation avec votre entreprise d\u00e8s aujourd&#039;hui<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>Imagine a world where your business could have a conversation with you\u2014answering questions, providing insights,&#8230;<\/p>","protected":false},"author":9,"featured_media":26192,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[50],"tags":[],"class_list":{"0":"post-25569","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-case-study"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What If Your Business Could Talk Back? | SmartDev<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/smartdev.com\/fr\/what-if-your-business-could-talk-back\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What If Your Business Could Talk Back? | SmartDev\" \/>\n<meta property=\"og:description\" content=\"Imagine a world where your business could have a conversation with you\u2014answering questions, providing insights,...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/smartdev.com\/fr\/what-if-your-business-could-talk-back\/\" \/>\n<meta property=\"og:site_name\" content=\"SmartDev\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.youtube.com\/@smartdevllc\" \/>\n<meta property=\"article:published_time\" content=\"2024-08-21T07:38:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/smartdev.com\/wp-content\/uploads\/2024\/08\/Conversational-AI-Chatbots-for-ITSM.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1900\" \/>\n\t<meta property=\"og:image:height\" content=\"969\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ha Nguyen\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@smartdevllc\" \/>\n<meta name=\"twitter:site\" content=\"@smartdevllc\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ha Nguyen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/smartdev.com\\\/fr\\\/what-if-your-business-could-talk-back\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/smartdev.com\\\/fr\\\/what-if-your-business-could-talk-back\\\/\"},\"author\":{\"name\":\"Ha Nguyen\",\"@id\":\"https:\\\/\\\/smartdev.com\\\/fr\\\/#\\\/schema\\\/person\\\/2bcef90c1f27979bd6247851f7b5d046\"},\"headline\":\"What If Your Business Could Talk Back?\",\"datePublished\":\"2024-08-21T07:38:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/smartdev.com\\\/fr\\\/what-if-your-business-could-talk-back\\\/\"},\"wordCount\":936,\"publisher\":{\"@id\":\"https:\\\/\\\/smartdev.com\\\/fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/smartdev.com\\\/fr\\\/what-if-your-business-could-talk-back\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/smartdev.com\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/Conversational-AI-Chatbots-for-ITSM.jpg\",\"articleSection\":[\"Case study\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/smartdev.com\\\/fr\\\/what-if-your-business-could-talk-back\\\/\",\"url\":\"https:\\\/\\\/smartdev.com\\\/fr\\\/what-if-your-business-could-talk-back\\\/\",\"name\":\"What If Your Business Could Talk Back? 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